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Cardist 2008 Exhibitors & Brands

Cardist, which was effectuated last year with the mission of “to Position Istanbul as the New Capital of Card Technologies”, yet in its first year;
will be held on 10-12 June 2008 in Rumeli Hall of Lütfi Kirdar Istanbul International Congress & Exhibition Center (ICEC).

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We had an interview with Mr. Sertaç Özinal, General Manager of BKM-Interbank Card Center who is one of the main sponsors of Cardist 2008

Have the target been reached for the Cardist fair and its summit, whose first organisation was last year? What has the Cardist 2007 contributed to the sector? How was the reactions of the sector and the foreign participants after the fair and the summit?
The Turkish payment systems with the card has made a lot of firsts and the numbers and the volumes of the systems have supported this. It has been very good to announce this through a organisation like the Cardist and to share the leads and the innovation in Turkey with the concerned people at abroad.

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We have carried out a conversation with one of our sponsors, VISA Turkey, General Manager, Mrs.Berna Ulman

What is the numerical ratio, the weight and the importance of the Visa Turkey within the Visa Global?
A growth, which was greater than the European average has occured in Turkey, where it is the second largest market in Europe, during 2007 in both as the increase in the card numbers and their use in the shopping. While the Visa branded number of cards increases by 5,4% in Europe, this increase has been 12% in Turkey. During the same period, the consumer spending have increased by 11,5% in Europe and it increased by 35% in Turkey and the ratio of the Visa has been 11,5% in Europe and this has increased to 15% in Turkey.

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We held an interview with Özlem Erçelen İmece, Southeastern Europe General Manager of MasterCard-one of our main sponsors

How was 2007 for MasterCard?
MasterCard Europe achieved a two-digit growth in 2007 and made life easier and more convenient for cardholders by developing new technologies into solutions through the products and services offered throughout the year. MasterCard Turkey is one of the major architects of the growth in the European Region.

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We have performed an interview with Alpay Sidal General Manager of Ingenico Turkey.

• What is the market share of Ingenico after acquired Planet? What is the recent level of sales of Planet within the total sales of Ingenico?

Planet, with its powerful and confidential structure, its powerful position and experience in Turkish banking industry together with R&D focused staff and its profession, has undersigned many important successes in the region since from its establishment. The strategic position of Turkey and the level that Turkish banking sector has reached by its success and potential had directed Ingenico to invest directly in Turkey. Today as Ingenico Turkey, we are planning to become Turkey a center for our business plans in the region. We will predominantly work on this subject in the near future.

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We have performed an interview with Kenan Sayın General Manager of Bilesim Alternative Delivery Channels and Payment Systems Inc.

Turkey was met with first contactless EMV credit cards as well as Mini KGS cards in Cardist 2007 by help of you. Will you have any new surprises you have for Turkey in 2008?
We are following all developments with interest in the sector. Our work on new applications will continue also in 2008.

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Snapshots From Cardist
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